The act of selling a product involves several complex steps. All of these revolve either around the product or service, the salesperson, or the person being sold to. In terms of the product or service, as a sales person, you are required to know in detail what benefit each feature can provide to a client. Only if this is thorough will any of the following steps come in play. In terms of the prospect, it is important to identify the right person otherwise you will only end up wasting your time and effort elsewhere. And in this field, time is literally money. Lastly, as a sales person who knows his product in and out, has identified the right prospect, you will be making your flawless pitch when you realize the client will have objections to whatever you are saying. This is the golden opportunity to prove that you are the right person for the job by addressing those in the right manner. This course looks at each of these milestones in detail so that you can get much more out of the same resources available to you.